Porter & Sail
Engage discerning travelers in a global travel concierge app with a Cincinnati insider POV
The ask: Deliver eclectic, insider information not found in a conventional destination guide—to guests of the 21c Museum Hotel Cincinnati.
When Porter & Sail was preparing to launch its mobile app in a new market (Cincinnati, Ohio) in 2018, Integrato signed on as a content creator to support Rachel Kirkwood Consulting. The app sought content that was polished and compelling; focusing on real tips, expert write-ups, and great photography to appeal to discerning guests at top boutique hotels. With a background in restaurant marketing, write-ups on the best restaurants were a natural fit for Integrato.
Note: Porter & Sail was purchased by Luxury Escapes in 2021 and now can be found under the Hotel Credits brand.
Project Scope
Write mobile-friendly content for design-conscious, well-educated, well-traveled hotel guests of the 21C Museum Hotel Cincinnati, including:
1 chef profile on Chef Danny Combs of Sotto
4 restaurant profiles, featuring Maplewood Kitchen & Bar, Pleasantry, Please and Sotto
“Light woodgrain tables, earthy pastel dishware from a local ceramist and age-worn brick create a cozy-modern space. The open kitchen sets a welcoming tone in this 30-seat dining room, with a snug bar tucked in back. Snap a selfie inside Bon Appetit’s 2017 Bathroom of the Year, known for its vivid tilework hand-painted by the chef-owner himself.” —excerpt from Please profile
“According to @portersail the @sottocincy ricotta doughnuts are a pretty big deal, so naturally I had to check for myself.”
—@jenwhitney_
“I was so impressed by each of these write-ups. They're crazy good. You really re-sold me on Cincinnati, even though I loved it already.”
— Rachel Kirkwood, Project Lead & Editor